PROFESSIONAL DOGSLEDDING ATHLETES

This is the story of two people and their dogteam who explore Norway’s Arctic  in search of solutions to save it. This is about living our adventure and inspiring others to find their own. Be part of it.

By exploring boundaries we find new possibilities and overcome limitations

WHO WE ARE

In 2014, we immersed ourselves in the wonderous world of mushing and were immediately hooked. The pure love for and of the dogs, rugged nature and the indigenous culture showed us the meaning of our lives: protecting and exploring this landscape. But we also experienced something else: our weaknesses and limitations. This is were we start…

Read our story

Sharing a dream turns visions into reality

THE VISION

We show the Arctic world in all its facets. The beautiful scenery as well as the harsh situations were nature demonstrates our shortcomings and demands us to grow. A journey through the landscape of northern Norway and to ourselves. Over time, a collection of stories will emerge, showcasing the change, traditions, adventure, sport and everyday life in one of the world’s last wildernesses.

Learn more about the project

It’s not about a race. Nor is it about a fight. It’s about what defines us as humans.

PURPOSE

To protect arctic landscape and show that we can master personal and social challenges when we explore our boundaries as a team and act in harmony with nature.

Learn more about PURE ICE – Nature conservation 

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